India Pub, Bar, Cafe and Lounge (PBCL) Market Driven by the Growing Consumption of Alcoholic

December 02 12:10 2022
India Pub, Bar, Cafe and Lounge (PBCL) Market Driven by the Growing Consumption of Alcoholic
India Pub, Bar, Café and Lounge (PBCL) Market
The market is primarily driven by rapid urbanization and the increasing disposable incomes of individuals.

According to the latest report by IMARC Group, titled “India Pub, Bar, Café and Lounge (PBCL) Market Share: Industry Trends, Size, Growth, Opportunity and Forecast 2022-2027,” The India pub, bar, café and lounge (PBCL) market is expected to exhibit a CAGR of 13.8% during 2022-2027.

Report Metric

Historical: 2016-2021

Base Year: 2021

Forecast Year: 2022-2027

Download free sample of the report:

India Pub, Bar, Café and Lounge (PBCL) Market Industry Definition and Application:

Pub, bar, cafe, and lounge (PBCL) is an independent and commercially owned space that offers alcohol and food items. It has an aesthetic ambiance and offers socializing and entertainment opportunities to individuals. It is commonly segregated into chain and stand-alone markets. The chain market is fully owned by the parent company or as a franchise model and involves companies operating various operations under a single function. On the other hand, the stand-alone market consists of single outlets that are directly owned by an individual working in an independently-owned space and a hired-commercial space. At present, PBCL is gaining traction across India as a place of socializing.

Ask An Analyst:

Note: We are regularly tracking the direct effect of COVID-19 on the market, along with the indirect influence of associated industries. These observations will be integrated into the report.

India Pub, Bar, Café and Lounge (PBCL) Market Trends and Drivers:

At present, people of India are opening up to the culture of consuming shots of alcoholic beverages like vodka, whiskey, and tequila. This, along with emerging trend of partying among millennials, working professionals, and young adults, is positively influencing the café market size in India. The increasing influence of western culture, rapid urbanization, and inflating income levels are currently favoring the India pub, bar, café and lounge market growth. Moreover, owners of PBCLs are focusing on entertainment to draw more consumers and increase partake in their offerings. For instance, they are installing board games, pool and foosball tables, and offering live performances of bands and stand-up comedians. In addition, according to bar industry analysis, the expanding number of PBCLs that offer a variety of experimental cocktails is contributing to the growth of the market. Owners are also focusing on themes, décor and ambiance to enhance the experience of individuals. They are also offering exciting deals on special occasions to expand their consumer base.

Apart from this, PBCLs are serving fresh beer and offering beverages at affordable rates as compared to traditional outlets, whose offerings are restricted to bottled and draught beer. In addition, they are offering guided tours of their outlets to consumers and focusing on adding the elements from the PBCLs of the international players in terms of their equipment, seating, and complementary food. They are also incorporating kegerators for storing and dispensing alcoholic beverages to retain their flavor, aroma, color, and texture. Besides this, they are also financing marketing strategies, such as social media promotions, to increase their overall sales. Furthermore, the rising collaboration of alcoholic brands with numerous PBCLs to launch various endorsement programs is currently creating a positive outlook for the market.

India Pub, Bar, Café and Lounge (PBCL) Market Segmentation:

The report has segmented the market on the basis on outlet type, by ownership, pricing and region.

Market Breakup by Outlet Type





Market Breakup by Ownership

Chain Market

Standalone Market

Market Breakup by Pricing



Market Breakup by Region

North India

East India

West and Central India

South India

Who are the India Pub, Bar, Café and Lounge (PBCL) Market Key players?

The report provides a detailed analysis of the market leaders, including.Impresario Entertainment and Hospitality Pvt. Ltd., Olive Bar and Kitchen Pvt. Ltd., Massive Restaurant Pvt. Ltd., JSM Corporation Pvt. Ltd., BTB Marketing Pvt. Ltd., Foodlink Restaurants India Pvt. Ltd., deGustibus Hospitality Pvt. Ltd., Bistro Hospitality Pvt. Ltd., Big Chill Café, Azure Hospitality Pvt. Ltd, etc.

Related Report by IMARC Group:

Web Real-Time Communication Market Research Report 2022:

Energy Harvesting System Market Research Report 2022:

Network Slicing Market Research Report 2022:

Plumbing Fixtures Market Research Report 2022:

Infection Control Market Research Report 2022:

About Us

IMARC Group is a leading market research company that offers management strategy and market research worldwide. We partner with clients in all sectors and regions to identify their highest-value opportunities, address their most critical challenges, and transform their businesses.

IMARC’s information products include major market, scientific, economic and technological developments for business leaders in pharmaceutical, industrial, and high-technology organizations. Market forecasts and industry analysis for biotechnology, advanced materials, pharmaceuticals, food and beverage, travel and tourism, nanotechnology and novel processing methods are at the top of the company’s expertise.

Media Contact
Company Name: IMARC Group
Contact Person: Elena Anderson
Email: Send Email
Phone: +1-631-791-1145
Address:30 N Gould St Ste R
City: Sheridan
State: WY
Country: United States